Affilka Enhances Reporting and Customization with New API Features

The SOFTSWISS partner marketing solution, Affilka, has introduced a new Reporting API. This resource provides associates and customers with a simplified method for accessing live information regarding their companies, promotional initiatives, user engagement, and other metrics. Through straightforward API requests, individuals can obtain current performance insights.

This enhanced functionality makes reporting more convenient, efficient, and open. Affilka associates and managers will gain a clear understanding of their marketing endeavors’ effectiveness and can implement necessary modifications. The Reporting API documentation is now accessible to all SOFTSWISS Affilka managers and associates.

Anastasia Borovaya, Product Lead at Affilka, remarked: “We are dedicated to continuously enhancing our offerings, and the introduction of the Reporting API capability is one such improvement. Currently, all reports are available not only through the affiliate and manager portals or in CSV, JSON, and XML formats but also via API requests. This enables us to distribute all data instantaneously, without any lag, which is vital for guaranteeing effective cooperation among all participants.”

Beyond the Reporting API, the Affilka team has also unveiled Front-end API documentation, which is now located on the manager interface. This will prove particularly advantageous for those managers aiming to construct their affiliate program interface from the ground up.

Affiliate collaborators can utilize Affilka’s user interface API to construct bespoke landing pages for their associate initiatives. This grants them the ability to customize enrollment and access forms to align with their brand identity and entice suitable partners. However, Affilka goes beyond: proprietors can craft a fully individualized visual aesthetic for their entire affiliate scheme. This encompasses a distinct appearance and experience for both the proprietor’s interface and the affiliate’s control panel.

The engineering team has also optimized the API documentation procedure by incorporating it directly into the proprietor interface. Currently, Affilka proprietors can access the latest documentation without exiting the platform. Furthermore, the API documentation is automatically refreshed with each monthly product launch.

It’s noteworthy that Affilka was conceived with real-time information in mind. From inception, Affilka proprietors have depended on API integration to seamlessly relay player signup and engagement data from their iGaming sites to the Affilka platform. This presents a significant edge over conventional FTP integration, which can consume up to a full day for data transfer. With API, proprietors can monitor player activities and updates instantaneously, empowering them to resolve concerns swiftly and effectively. This degree of openness and velocity fosters robust, dependable connections between proprietors and their collaborators.